National BestSeller
Hollywood Virgin
A tell-all memoir about the business of show business from the founder and CEO of Virgin's entertainment company
About the book
Hollywood Virgin is more than a tell-all memoir about the business of show business from the founder and CEO of Virgin's entertainment company―it's about hustle, risk-taking, sudden success, insider realizations, self-discovery, breakdowns, and walking away before losing everything… alongside plenty of behind-the-screen shockers, celebrity stories, and yes, a bathrobe or two.
From small-town Texas to the power tables of Hollywood, National Bestseller “Hollywood Virgin” recounts the riveting true story of Jason Felts—a young man who led a resurgence and built an entertainment empire for Virgin, one of the world's most iconic brands, only to walk away at the height of his success.
At 23, he was the youngest CEO in leading Virgin's entertainment division, named to Variety's "Top 10 to Watch" list, and was behind high-profile films, star-studded festivals, and groundbreaking shows that shaped popular culture.
With a foreword by Sir Richard Branson, this insider memoir pulls back the curtain and removes the concealer on Hollywood.
Hollywood Virgin is an unflinching look at what it takes to break into show business—and the resolve required to break out.
About the Author
“Hollywood Virgin is the unlikely success story of Jason Felts, who made all of his dreams come true and learned a lot of lessons in the process. I’m so proud of everything Jason has accomplished. But most of all, I’m proud to call him my friend.”
—Sir Richard Branson, from the foreword
"I've always believed in the power of storytelling, with honesty and authenticity. Hollywood Virgin, along with its unique soundtrack, provides an inspiring and uplifting experience. I can't wait for y’all to meet the Jason I know and love.”
—Jessica Simpson, Singer, Fashion Designer
“An executive’s well-written account of his journey through filmland, of which I had a small window into; never losing sight of the wonder and optimism that makes moviemaking exciting.”
—Oliver Stone, director, screenwriter, producer, and author
“If you want to learn how to build, and how to lead, Jason Felts knows. Hollywood Virgin shows how dreams happen. FYI, this book will help you to ‘Focus Your Ideas.’”
—will.i.am, singer, songwriter, producer, and entrepreneur
“Felts captivates, detailing a (not always first class) journey filled with aspiration, struggle, self-awareness and super success. A masterclass in perseverance and authenticity in an industry that often lacks both. A must-read for anyone looking to blaze their own trail and keep it real.”
—Lance Bass, singer of *NSYNC
“Hollywood Virgin is filled with laughs and a behind the scenes account of life working for one of the most iconic brands of our time.”
—Brian Kelly, The Points Guy
Speaking
Jason Felts brings a rare, behind-the-scenes perspective on success, storytelling, and resilience shaped by decades in the entertainment industry. As the former CEO of Virgin’s entertainment division and a producer of globally recognized films, he shares candid insights on leadership, authenticity, and creating meaningful impact—offering audiences both inspiration and practical takeaways.
ENTREPRENEURSHIP
Jason delves into the world of entrepreneurship, sharing his own experiences of breaking barriers and defying odds within entertainment. Meant to inspire, motivate and entertain, audiences will learn how Felts "made it" and survived in the business of show business -- how Hollywood chewed him up, but didn't spit him out. Although focused primarily on the entertainment and media industries, Jason’s lessons can apply to all businesses.
He candidly discusses the challenges and opportunities that many aspiring entrepreneurs face, including:
How to tap into your authentic self at work
Finding the right mentors
Avoiding self-inflicted striver complex and imposter syndrome
Jason provides practical insights on how to recognize opportunities and conquer doubts, empowering individuals to embrace their unique strengths and abilities. Through a Q&A format, attendees gain valuable strategies to build professional confidence, overcome obstacles, and harness their own potential.
Jason thoughtfully explores the vital role of inclusivity in today’s workplace, with a primary focus on LGBTQ+ advocacy. Drawing from his own personal journey and experiences, his corporate and HR-leader focused fireside chat highlights the significance of creating a workplace culture where all individuals, regardless of their sexual orientation or gender identity, feel safe, respected and empowered to be their true selves. Through his own personal lens as a Virgin CEO, he offers practical advice on how small and large companies can foster a culture of understanding and respect and empower creativity and happier, more productive employees.
PERSONAL GROWTH + RESILIENCE
Jason shares his own growth story and the vital role resilience plays in overcoming life’s obstacles. Drawing from personal experiences and epiphanies, he shares how challenges can serve as catalysts for growth and self-discovery. With a focus on key concepts such as embracing vulnerability, cultivating a positive mindset, and developing coping strategies that enable individuals to bounce back from setbacks. Through real-life stories, and practical advice, he highlights the importance of self-reflection and continuous learning in fostering a resilient mindset. This casual talk encourages audiences to view struggles not as roadblocks, but as opportunities for growth, and empowering them to lead more purposeful lives.
In the Media
Richard Branson and Jason Felts — Virgin Group's Second-Youngest CEO — Share Secrets for Success in Business and Leadership: 'Get Into the Thick of It'
Branson's 'osmosis'-like mentorship helped Felts become the leader he is today.
From Texas Teen to Hollywood Insider: Jason Felts’ Unexpected Love Story with Tinseltown
“Hollywood Virgin is a masterclass in resilience, offering an unfiltered look at an industry that many aspire to. A must-read Hollywood love hate letter for anyone desiring a little peek behind the curtain.”
3 Remarkable Lessons Richard Branson Taught a Hollywood Entrepreneur
This entrepreneur knew he was in for a ride when he started working with Richard Branson, here’s some of what the pair was able to accomplish together.
Virgin Produced CEO Jason Felts Announces Retirement at 45: ‘It’s Been a Great Journey’
Felts' future plans include travel, family and non-profit work. "I look forward to seeing him work less and play more," says Richard Branson.
Jason Felts on GDLA+
Author Jason Felts joins the desk to discuss his new book, Hollywood Virgin which details his journey from a small town in Texas to Hollywood and everything in between.
Hollywood Virgin
Book Release Party & LAFD Fundraiser
